4 Types of Intellectual Property: Securing Your Business Benefits
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4 Types of Intellectual Property: Securing Your Business Benefits

Did you know that finding success in today’s fiercely competitive business landscape requires protection of your ideas, inventions, and brand identity? These intangible assets, known as intellectual property, hold immense value. The benefits of Intellectual property (IP) protection give you the power to safeguard your innovations and gain a competitive edge. From patents and trademarks…

Why are service marks and trademarks important for business?
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Why are service marks and trademarks important for business?

Establishing a strong brand identity is one of the most important actions you can do to ensure success in your business. Why? Because your brand identifies your business with your clients and customers. It’s what they think of as your business, and it’s what they become loyal to.  Colors, fonts, customer service, and slogans are…

What intellectual property rights should business owners protect?
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What intellectual property rights should business owners protect?

Define IP, IP types, and their differences, understand the benefits of IP protection, and discover how to get IP protection. What Intellectual Property Means Intellectual property (IP) refers to creations of the mind, like inventions, literary and artistic works, designs, and symbols, names and images used in commerce. Just like you can own a physical…